Get on page 1 of Google today!

Every day more and more people are turning to Google to find services and buy products.

This is a hungry market ready to spend money and, if you're not on page 1, they'll probably never know you exist.

With Pay Per Click marketing (Google Adwords), you can set up an account and be seen by these prospects within 30 minutes.

And the cost? ...

Lead Generation from 2p a time


The Pay Per Click model works like this: they show your ad and you only pay when someone clicks on your ad and is taken to your website.

If they don't click, you don't pay ... and clicks can be as little as two pence each (Google actually claims the minimum is 1p, but I've never seen less than 2p).

"Definitely the smartest move I ever made"

quot;I decided to use Steve's expertise in PPC management to improve my Adwords campaign. In a few short weeks, I experienced more sales in my process service & surveillance campaigns than ever before. Definitely the smartest move I ever made."

Jorge Salgado-Reyes
www.salgadoinvestigations.com

Now, different words have different costs ... and you might have to pay 50p or £1 per visitor, but there's great news ...

... Google rewards good advertising!

If you can write an ad that has a high "click rate" (lots of people click on it), Google will reduce your cost per click.

Success with Google Adwords comes down to certain factors:

  1. Intelligent market analysis
  2. Good ad writing
  3. Setting the right bid prices - you should NEVER use the amounts Google recommends
  4. A well structured campaign that makes the most of the options available under Google Adwords
  5. Knowing what Google does and doesn't like - Note: if Google dislikes anything about your campaign, they'll charge you extra!
  6. An effective website that turns visitors into enquiries or sales
  7. Continual monitoring, testing and tracking to increase the profitability of your campaign

I offer an Adwords management service where I look after all this for you and prices are typically just £187 a month.

"Improved our campaign's performance almost immediately"

"Steve immediately grasped our business aspirations & PPC objectives and organised our campaigns accordingly, with a wealth of marketing knowledge and PPC know how Steve improved our campaigns performance almost immediately.

It wasn't long before the benefits started to show, CTR was up, positioning was up, sales conversions were up and costs were down. Because of these factors we have decided to give Steve full control of our PPC campaigns enabling us up to concentrate on what we do best, selling holidays."

Iain Williams
www.williamsholidays.com

Or, for businesses with smaller budgets that just need "a leg-up", I've got one-off Google Adwords Set-up and Optimisation services that start from £225.

If you'd like to learn more, I have a special website for my pay per click services that has detailed descriptions of the services I offer and the prices I charge.

Best wishes,

Steve Gibson

PS To read more feedback from my Google Adwords clients, click here.


Steve Gibson Consulting, Edinburgh 2015 - Privacy Policy